The National Survey of Jazz Audiences was launched electronically in August to a random sample of several thousand jazz ticket buyers across the country. Respondents were asked questions about: 1) types of arts activities they participate in; 2) their feelings about jazz; 3) venues and environments they like to attend; 4) knowledge of artists; and 5) thoughts about how they anticipate engaging with music in the future. This survey was in the field through October 2010 and data collection has now closed.

• Click here for the Executive Summary of the Jazz Ticket Buyer Survey.
• Click here for the Full Report of the Jazz Ticket Buyer Survey.
• Click here for the Segmentation Report of Jazz Ticket Buyers.
• Click here for the Segmentation Report of Jazz Prospects.

National Research Partners with JAG for the Jazz Ticket Buyer Survey:

• Jazz St. Louis
• Jazz at Lincoln Center, New York City
• San Francisco Jazz
• Chicago Department of Cultural Affairs
• Consortium of 13 University Presenters w/ Jazz Ticket Buyers
  • University of Pennsylvania – Annenberg Center for the Performing Arts
  • University of Iowa – Hancher Auditorium
  • University of Illinois – Krannert Center for the Performing Arts
  • University of California, Davis – Mondavi Center for the Performing Arts
  • Penn State Center for the Performing Arts
  • Stanford Lively Arts
  • University of Texas at Austin – Texas Performing Arts
  • University of Arizona – UApresents
  • University of Maryland – Clarice Smith Performing Arts Center
  • University of Minnesota – Northrop
  • UMS
  • University of Florida Performing Arts
  • The Ohio State University – Wexner Center for the Arts
  • Monterey Jazz Festival
  • Scullers Jazz Club, Boston

National Marketing and Information Dissemination Partners:

• Jazz Education Network
• AllAboutJazz.com